Franchise Website System

Project Details

Client: National Franchise Corporation
Industry: Home Services Franchise
Microsites Created: 300+
Timeline: 16 Weeks
Management: Centralized Dashboard

The Challenge

A national home services franchise with 300+ locations needed a complete digital overhaul. Each franchisee required their own website with local customization while corporate needed centralized brand control and the ability to push updates network-wide instantly.

The existing patchwork of independently-built sites created brand inconsistency, SEO cannibalization, and management nightmares for the corporate marketing team.

Our Solution

We built an enterprise WordPress multisite network with a custom admin dashboard that allowed corporate to control brand elements globally while franchisees could customize local content, promotions, and service offerings within approved guidelines.

Delivery Process

Week 1-4

Enterprise Architecture

Built scalable multisite network with centralized management system.

Week 5-14

Franchise Rollout

Deployed 30+ franchise sites per week with local content migration.

Week 15-16

Training & Handoff

Corporate team training and franchisee onboarding sessions.

Project Results

300+ Franchise Sites

Unified network with consistent branding.

120% Lead Increase

Network-wide lead generation more than doubled.

One-Click Updates

Corporate pushes updates to all 300 sites instantly.

Client Testimonial

"This was a game-changer for our franchise network. We went from a chaotic mess of independent sites to a unified digital presence in 16 weeks. Lead generation doubled, brand consistency is now perfect, and we can update all 300 sites with a single click. GoCheapWebsite delivered enterprise results at a fraction of enterprise pricing."
Chief Marketing Officer, National Franchise Corporation